Marketing concept

We will learn about the concept of marketing and everything related to it, such as:

• The concept and definition of marketing
• Importance of marketing
• The concept of commercialization
• Meanings of successful marketing
• Marketing goals

1° Introduction to the concept of marketing:

Marketing Marketing is an activity that is trying to discover the desires of customers and try to achieve, and develop products on an ongoing basis to keep pace with the wishes of customers, marketing is a number of measures and steps to contribute to the flow of products, goods and services provided to the consumer, through the achievement of the best production of the commodity.

There are multiple definitions of marketing and all indicate the meaning of the former context, the main aim of marketing is to achieve the requirement of the customers of the commodity or product provided the required quality and lead to achieve a balance in the market and competition between different products, not on marketing is advertising, according to the product, but that product shall be submitted according to the desire and the required quality.

2° Marketing objectives:

1. Promotion: The main objective of marketing the product in order to report the spread in the market and allowing free form required and lead product promotion to achieve profitability goals for the company.
2. Sales promotion: the successful marketing aims to increase sales activity which contributes to compete with other products that would achieve the goals of Almasshmn success and increased profit and industry name.

But the question now is how do I successful marketing of the company or my product?

The work of a successful marketing and achieve the goals of the company appropriately to the needs:

• Determine the objectives of the organization or company to be achieved and to know who the customers and their needs.
• Knowledge of methods to meet the desires and needs of customers and the market appropriately.
• Organize appropriate working methods of marketing for each category of customers according to the wishes of customers, there are some customers want to purchase by telephone and other means of communication.

3° How do you target market and make a name for you in the marketing field?

You can make a name in the market through to have your product always processions to the wishes of the public and their aspirations for a product with better quality and shape of a renewed constantly, as well as features at a reasonable price for them, and no longer advertising through mass communications visual with the public Mguetah For many the goal is not in frequent repetitive propaganda but the goal of your marketing campaigns is to have your company's product is unique and convincing the customers in terms of product quality and price, marketing is successful is creating something new or a new product given importance to customers and consumers.

4° E-Marketing

Is the work of marketing propaganda of the product through the Internet, and is the kind of very effective marketing in Western countries, an offer and sale of goods and products through the Internet via specialized sites for this type of marketing and lets you e-marketing View product and compare it with other products and evaluate its price, and there are sites specializing in e-marketing, display and sale of products and methods specific to this are

a payment.

5° Email Marketing Features

It allows you to compare the product submitted and evaluated other products and price

The speed of receiving customer requests and offer suggestions on the site which helps you learn the desires of customers constantly and suggestions of their own.